The methodology for calculating the Forbes India Celebrity 100 List has changed, but its top three names have remained constant. Salman Khan, for the second successive year, is at No 1, despite the subdued box office performance of his film Tubelight. The 51-year-old actor earned ₹232.83 crore, backed by endorsements of several consumer-facing brands. In fact, his earnings constitute 8.67 percent of the total earnings—₹2,683 crore—of the top 100 celebrities for the year.
Bollywood king, Shah Rukh Khan, stood at number 2 with ₹170.5 crore.
India’s cricket captain Virat Kohli, with ₹100.72 crore, at No 3
If woman celebrities are taken into consideration, than shuttler PV Sindhu was the highest money gainer (in percentage terms), as her total earnings soared nearly 17 times, propelled by several brand endorsements following her 2016 Rio Olympics silver medal. She earned ₹57.25 crore
Priyanka Chopra, at number 7, also leaves her mark as she earned ₹68 crore and continued making her mark at internationally.
Deepika Padukone at number 11 with earning ₹59.45 crore also came into the spotlight.
However, since these estimates are meant for a limited purpose, they may not be accurate or official and cannot be relied upon for any legal or compliance purposes. The ratings given are subjective and may not necessarily reflect the actual financial worth of the persons featured. The numbers are, therefore, merely indicative.